When environmental respect becomes Industrial Innovation
Actiu celebrates World Environmental Day with a conference organized by AIJU – Technological Institute of Toys, on innovation in the manufacturing sector and a visit of schools to show the workings of a sustainable industry.
Environmental respect in industrial production forms part of the Actiu DNA. Its facilities, its products, all of its business philosophy revolves around energetic efficiency and sustainability. Every 5th June Actiu celebrates Environmental Day via some activities which promote the awareness of the need to protect our environment.
This year, the celebrations took place twice. Firstly, AIJU celebrated a conference on innovation in the Technology Park facilities in which Soledad Berbegal, head of Communications and Corporate Strategy at Actiu, defended the need to integrate policies that respect the environment and sustainable energy as part of the Industrial innovation strategy. “Sustainability should not be seen as an additional expense, but as a short term investment which impacts the company results positively” Berbegal explained before those present.
The attendees at the conference, amongst them were representatives from the Ministry of Innovation and Competiveness, from ICEX and IVACE, all who were pleasantly surprized to get to know Actiu Technology Park, first Industrial project in the European sector certified by LEED® Gold certified by the U.S. Green Building Council thanks to a responsible construction towards the environment and a system that exploits natural resources.
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