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ACTIU Berbegal y Formas, S.A.
Blog / Products / Talking to Ramón Esteve from Meetia
Talking to Ramón Esteve from Meetia

Talking to Ramón Esteve from Meetia

JULY 2024
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3 minutes
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Ramón Esteve is one of Spain's most renowned architects. His facet as an architect is complemented by interior design and the design of furniture and lighting elements, which favour a dynamic and luminous functionality in the spaces he devises. His solid trajectory throughout the 21st century demonstrates the position of Esteve and his studio, REE, with respect to the architectural and design forms they create and develop.

"One of my favourite phrases of the project was the one that describes the emotional engine of the design: 'Sit and Feel' Meetia's sensibility".

The "Design Meets Industry" installation has been one of the most visited and valued installations of Madrid Design Festival 24, what have you tried to represent and what has been the relationship with the visitor who observed the exhibition?

We showed with simple and visible messages, in a very evident and clear manner, that it is as important to conceive and design a piece as it is to have the industrial capacity to bring it to life. We facilitate the understanding of a creative and industrial process, and we will do so by showing how ACTIU can provide a solution to any challenge and idea of the designer. For the installation we have conceived the route of a perimeter tube, in line with the one that includes the design that characterises Meetia. Each metallic line, arranged in a circle, converges in the central piece, an unstructured seat, with its frame on display, which shows its inner beauty, the materials and shapes that make it up. Cutting-edge materials and textiles that care for and provide comfort and health to the human body, in short, to people.

Madrid Design Festival

What has MEETIA, as your first design for Actiu, meant for you in your career?

As an architect and designer, I consider architecture and design as a global and transversal approach. The challenge was to combine it with a company in full evolution and expansion, with such deep-rooted human values. It has been a real team effort, collaborating throughout every step and phase.

The challenge was to combine concept, quality and comfort in an almost inseparable way, with a designer/company intersection under the same coordinates and the same design premises.

Where can MEETIA seating be used? Which spaces was it designed for?

Meetia is a collection of single, double, triple sofas and benches that allow freedom of configurations that adapt to very diverse environments. They are very versatile pieces. I thought about all the spaces I design, public health and cultural buildings, private buildings for public use such as offices, hotels, restaurants or temporary structures, retail spaces and family homes. Why not?

"...it shows its inner beauty, the materials and shapes that constitute it. Cutting-edge materials and textiles that care for and provide comfort and health to the human body, in short, to people".

What has been the biggest challenge of the MEETIA project with ACTIU?

We believe that each project is born with the aim of creating complete environments through an interaction between design and architecture, both disciplines intertwined, where design and architecture complement each other to generate a harmonious user experience. Pieces that adapt to the space and bring it to life. People must be at the centre of the design approach, from all angles. With Actiu it has been very simple, as the company opens up to the designer, seeking a constructive and fruitful dialogue, with a balanced position of shared learning.

sillones y sofás meetia